Product Camp Dublin


DIT, Aungier St, Dublin – Thursday June 5th 2014

Product Camp Dublin is a free unconference for Product Managers and Product Marketers.

In the spirit of BarCamp, Product Camp Dublin is a collaborative, user organized unconference, focused on Product Management and Marketing topics.

At Product Camp Dublin there are no “attendees,” since everyone participates in some manner: This means you get to present, lead a roundtable discussion, share your experiences, help with logistics, help secure sponsorships, or volunteer.

Product Camp Dublin is a great opportunity for you to learn from, teach to, and network with professionals involved in the Product Management, Marketing, and Development process!


PCD 2014 Session Idea #3: Perfect your elevator pitch

Format: Workshop
Most entrepreneurial or elevator pitches last for up to 60 seconds. During this time you need to tell a short and interesting story about who you are, why you’re there, how your product or service is going to benefit the user, what you can bring to the table, what investment you’re looking for in exchange for a percentage equity, and most of all, what return on investment you predict.
This workshop is an opportunity for a few people to present and perfect their pitch with guidance and feedback from an expert.

Workshop Material now available Perfect Pitch Workshop PCDUB 2014.

Moderator: Catherine Moonan of Communication Matters has created a workshop to help individuals to tailor their pitch to their target audience, structure their content in a story format and finally, to focus on the delivery of their pitch. After all, it’s not necessarily what you say, it’s how you say it! The delivery of your pitch accounts for 93% of the impact of your message. Catherine is the Pitch Coach with RTÉ’s ‘Dragons’ Den’ and provides ‘Pitch Perfect’ workshops for UCD’s Innvoation Academy, DCU’s Ryan Academy, DIT’s Hothouse and 7 New Frontiers Programmes in the Institutes of Technology around Ireland.

For more ideas for 2014 have a look here.


PCD 2014 Session Idea #4: Requirements Prioritisation – A Balanced Approach

Format: Town Hall
• Finding out what customers really need: requirements analysis techniques
• All requirements are important, but some more important than others: how to categorise requirements
• A balanced approach: manage your portfolio of requirements to aid scope management and ensure optimal product release features

Moderator: Glen Holmes is a Product Manager at FINEOS

For more ideas for 2014 have a look here.


PCD 2014 – Session Idea #1: Growth Hacking.. without big marketing budgets

Town Hall Format

• No product … No problem: how to explore the commercial potential of your idea
• Be the Customer Expert: Online tools to reveal key actionable insights
• Generate Awareness & Consideration without a media budget: Content marketing tools
• Analytics: Google Analytics to evaluate how all your marketing is working towards ROI

Moderator: John Healy is the founder of KindCitizen, a niche content-marketing software that enables consumer-brands to generate sales from people who share local non-profit events on-line. John was Product Marketing Manager at CNN Digital. He worked as a “Mad-Man” for 15 years with large ad agencies in New York. He also lectures on “Analytics” and “Strategy” at the Digital Marketing Institute.

For more ideas for 2014 have a look here.


PCD 2014 – Session Idea #2: The importance of innovation in tech companies … but how do you manage all those ideas??

Format: Town Hall
• How do you encourage people to think about innovation?
• What do you do with all the ideas that are generated?
• How do you ensure your precious company resources are working on projects that will support your growth strategy?
• What criteria should you use to help prioritize?

Moderator: Siobhan Maughan is Openet’s former VP of Product Management and he is now Founder of IntegratedThinking a Product Management consultancy that supports companies to deliver on their growth strategy through an effective product-oriented approach.

For more ideas for 2014 have a look here.


Date for Product Camp Dublin 2014

This year Product Camp Dublin will be held on 5th June 2014 in DIT Aungier Street, Bishop Street, Dublin 2.

Please register here and we’ll see you in June.


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Product Camp Dublin 2012 Review

The first Product Camp Dublin was held on 28th June 2012 in DIT Aungier Street.

Attendance was over 100 product professionals from the full spectrum of organizations in Ireland from MNCs to indigenous companies to startups. We held over 12 sessions on topics across the range of interests of the participants who attended. Sessions included workshops on lean, agile and scrum development methodologies, pitch presentation feedback panels, setting up a legal framework for product management, roundtables on innovation management and user interface design, managing cross functional challenges, product life cycle management in the real world and best in class tools.

Levels of engagement were very high with three participants being especially recognized for their contributions on the day.

Thanks to the organizers, volunteers and participants for a great start. We’re now investigating ways to foster the community of product professionals and provide further opportunities for learning and networking. Watch this space for more details. In the meantime we’ve opened up a page on this site for people to add useful links to share with the community and you can join the conversation on the ISA Product Management Group on LinkedIn.

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